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Entrepreneurial Journalism (Interdisciplinary)

All convergence journalism interest areas teach multimedia storytelling by having students take the three core convergence classes: JOURN 4804 Convergence Reporting; JOURN 4806 Convergence Editing and Producing, and the capstone, JOURN 4992 Reporting, Editing and Marketing of Converged Media.

More and more of today’s journalism students will go to work in non-traditional news organizations, start their own businesses or freelance. Students in this interest area will learn about current markets in journalism and what audiences want. They also will study the relative marketability of content. Students will learn the market value of their own work, how to build their own brands and how to market. Administered by the convergence journalism faculty.

Bachelor of Journalism Degree Requirements

Upper-Division Journalism Core (6)

All Journalism students must take the following courses at the upper-division level:

  • JOURN 3000 History of American Journalism (3 Credits) or JOURN 4568 History of Photojournalism (3 Credits). JOURN 3000 or JOURN 4568 should be taken in the junior year.
  • JOURN 4000 Communications Law (3 Credits). JOURN 4000 also should be taken in the junior year.

Required Journalism Classes (12)

  • JOURN 4804 Convergence Reporting (3)
  • JOURN 4806 Convergence Editing and Producing (3)

Take one of these:

    • JOURN 4734 Journalism and Chaos: How to Understand and Cover 21st Century Business Models (3) or
    • JOURN 4812 Online Audience Development (3)
  • JOURN 4992 Reporting, Editing and Marketing of Converged Media (3) CAPSTONE

Required Non-Journalism Electives (3)

  • INFOTC 4500 Team-Based Mobile Device Application Development (3)

Suggested Journalism Electives (10)

  • JOURN 4562 Photojournalism Business Practices (2)
  • JOURN 4428 Health Reporting Skills (2)
  • JOURN 4430 Computer-Assisted Reporting (3)
  • JOURN 4436 Investigative Reporting (3)
  • JOURN 4438 Business and Economics Reporting (3)
  • JOURN 4508 Information Graphics (3)
  • JOURN 4662/7662 Global News Across Platforms (3)
  • JOURN 4700 Participatory Journalism (3)
  • JOURN 4720 Internet Law (3)
  • JOURN 4736 Changing Media Business Models (3)
  • JOURN 4810 Advanced Global Converged News (3)
  • JOURN 4812 Online Audience Development (3)
  • JOURN 4940 Internship in Journalism (3-6)
  • JOURN 4950 Understanding Audiences (3)
  • JOURN 4974 Advanced Internet Applications for Radio/TV News (3)
  • JOURN 4978 Media Management and Leadership (3)

Suggested Non-Journalism Electives

Note: Required prerequisite for the three courses listed below is MKTG 3000.

  • MRKTNG 4050 Marketing Research (3)
  • MRKTNG 4420 Consumer Behavior (3)
  • MRKTNG 4650 e-Marketing (3)