Joseph P. Jones

Doctoral Student

Taking the historical long view and using a variety of critical/cultural approaches, Joe investigates media and the creation of meaning in everyday life. Examining consumer culture, lifestyle journalism, and popular forms of entertainment, he is primarily concerned with the entanglements of pleasure and power in constituting worldviews, identities, and ethical scripts. These have material consequences, and Joe seeks to understand how such media enable or constrain our abilities to think holistically about other people and the environment. Engaging in both empirical analysis and theory building, Joe is the epitome of an interdisciplinary scholar capable of teaching and researching an array of subjects.

Joe has taught a wide range of courses on topics including history, globalization, popular culture, and the principles of journalism. He has also led a study abroad. Regardless of the course, Joe seeks to cultivate well-rounded students capable of critical thinking, empathy, and articulating their diverse views and positionalities.

Joe’s research often engages the intersections of race, gender, class, and environmental consciousness. His recent work includes the influence of commercialism on the Black press, the discourse of sustainable fashion, and the construction of culture, gender norms and race through food media. He also won a top paper award on the potentials of feminist and environmental theory for journalistic ethics. The common thread of this research has us question how everyday communications and seemingly innocuous topics invite us to imagine and treat ourselves, each other, and the world we all inhabit.


  • Jones, K.B., and Jones, J.P. (2018). Sufficient desire: The discourse of sustainable luxury. In C.K.Y Lo and J. Ha-Brookshire (Eds.), Sustainability in Luxury Fashion Business. New York, NY: Springer.
  • Jones, J.P. (2012) Review: Advertising Empire: Race and Visual Culture in Imperial Germany by David Ciarlo. Journal of World History 23(3): 750–752.


  • Jones, J. (2019). Why Should We Care about Care: The Potential for Feminist Moral, Environmental, and Political Philosophy in Journalism Ethics. Presented at the Association for Education in Journalism and Mass Communication annual conference in Toronto, Canada on August 8, 2019. (Winner Carol Burnett/University of Hawaii/AEJMC Prize)
  • Jones, K.B. and Jones, J. (2019). Buy Stuff, Do Good, Save the World: Transitivity and Interpellation in the Sustainable Fashion Discourse. Presented at the Fashion Joint Conference (ITAA and Regent’s University) in London, UK, July 30, 2019.
  • Jones, J. (2019). Choose Your Own Tradition: TV Food Network’s Construction of Authentic Food. Presented at the International Communication Association annual conference in Washington D.C. on May 24, 2019.
  • Jones, J. (2018). Smoke and Mirrors: The Chicago Defender, Big Tobacco, and the Health of the African American Community. Presented to the American Journalism Historical Association annual conference in Salt Lake City, Utah on October 4.
  • Jones, J. (2018). An Invitation to Interpellation: Reinvigorating a Critical Concept for the Sake of Media Literacy. Presented at co-hosted conference titled “Rethinking Theories and Concepts of Media Communication” in Barcelona, Spain on September 14.
  • Jones, J. (2016). The Spectacle Haunting Europe: Colonialism, Commercialism, and Everyday Images of Africa in Imperial Germany. Presented at annual conference of the Popular Culture Association/American Culture Association, Seattle, WA.
  • Jones, J. (2009). Close Encounters of the “German” Kind: Two English Nationals Negotiating the Material Culture of a Foreign Land, 1798-1801. Presented at University of Missouri – Kansas City’s Annual Diastole Conference of Graduate Research in History, Kansas City, MO.

Updated: December 6, 2019