LISA FISCHER is an instructor for AdZou, the strategic communication capstone course. She has more than 30 years experience in the area of advertising and strategic communication with both agency and design studio experience. Whether working as a director, designer, writer or account manager, her goal is successful visualization and integration of solutions for marketing and advertising projects. As a veteran of the industry, she is well versed in both traditional and new media tactics, and understands the significance of social networking in both advertising and in establishing personal brands.
Fischer’s responsibilities have included the creation of strategic advertising campaigns for clients with local, regional and national interests. Formally trained as a graphic designer, she is proficient in implementing all aspects of branding, identity development and campaign concepting.
Updated: July 26, 2019