Missouri Method
AdZou partners with Fox Sports to create advertising campaign
Students were asked to create on-air, digital and out-of-home tactics, letting their creativity fly. Columbia, Mo. (July 21, 2021) — AdZou students working with Fox Sports during the 2021 spring semester were given a once-in-a-lifetime opportunity: to create an advertising campaign for the newly branded Fox Corporation. For the past 11 years, the Missouri School … Continued
Alumnus wins national SPJ Mark of Excellence Award for photo illustration
Staff of Vox Magazine recognized as Best Student Magazine and Best Affiliated Website in SPJ Region 7 Columbia, Mo. (July 19, 2021) — Sam Balmer, BJ ’20, won top honors in the Photo Illustration category of the 2020 Mark of Excellence Awards, presented by the Society of Professional Journalists. The award honors the best in student … Continued
Missouri School of Journalism students get hands-on experience creating campaigns for real-world clients
Members of AdZou team Eagle developed a campaign for their client Missouri REALTORS. Top row: Gabby Ferguson, Anna Callis, August Windau, Emma Brouster Bottom row: Abby MacKinnon (AdZou instructor), Emily Housey, Lauren Barish, Sydney Ryan AdZou wraps up another successful semester, albeit virtually By Abby Werner Columbia, Mo. (July 7, 2021) — This past semester … Continued
Missouri Journalism students win awards, scholarships in 2020-2021 Hearst Journalism Awards Program
By Nate Brown Columbia, Mo. (June 22, 2021) — Five students, including a project team of three, won awards and scholarships during the 2020-2021 Hearst Journalism Awards Program, which culminated this month with the 61st annual Hearst National Championships. Two students advanced to the championships. Collectively, the students won $15,000 in scholarships. Annabel Thorpe won … Continued
Missouri Information Corps launches second edition
COLUMBIA, Mo. (June 10, 2021) — A team of Missouri School of Journalism students and recent graduates will spend the summer reporting on climate change and its impact on the state’s infrastructure, economy, agriculture, environment and business ecosystem. The announcement marks the second year of Missouri Information Corps, a public service project launched by the … Continued
Missouri School of Journalism’s legislative reporting program helps fill state news gaps for community news producers
Program provides students hands-on experience on covering legislative news. By Jennifer Nelson-Pallikkathayil Columbia, Mo. (May 20, 2021) — Each week as Gasconade County Republican Managing Editor Dave Marner starts production of the small weekly newspaper, he knows he has some solid state legislative news he can count on from the Missouri News Network, a program … Continued
Missouri Strategic Communication team advances to National Student Advertising Competition finals
By Abby Werner Columbia, Mo. (May 12, 2021) — The Missouri School of Journalism’s National Student Advertising Competition (NSAC) team is one of eight collegiate teams that has been selected to compete in this year’s national finals on June 3-4. More than 2,000 students from colleges and universities across the country entered the competition, run … Continued
Eleven Missouri School of Journalism students and alumni will serve in the 2021-22 Report for America
By Nate Brown Columbia, Mo. (May 4, 2021) — Three Missouri School of Journalism students will join the 2021-22 class of Report for America, which sends journalists to news outlets across the U.S. and its territories to report on under-covered issues and communities. The reporting corps of nearly 300 journalists will be dispatched in June … Continued
Documentary Journalism students premiere their films at Stronger Than Fiction Film Festival on May 10-11
The films are the culmination of two years of work. Columbia, Mo. (May 3, 2021) — After a virtual-only outing last year, the Missouri School of Journalism’s Jonathan B. Murray Center for Documentary Journalism’s fifth annual Stronger Than Fiction Film Festival is back for 2021 in both in-person and virtual forms. The in-person movie screenings will be … Continued
A glimpse into the ‘YAYA’ during the COVID-19 pandemic
Because of the pandemic, this year’s State of the YAYA Report, prepared by the University of Missouri School of Journalism’s professional advertising agency, will be like no other report before it. The COVID-19 pandemic has caused more than a year’s worth of unprecedented events in the lives of today’s 18- to 24-year-olds, disrupting their formative … Continued