NY Campaign program challenges strategic communication students to pitch marketing campaigns at major New York City ad agency

By Austin Fitzgerald COLUMBIA, Mo. (Feb. 16, 2023) — Twenty-one strategic communication students from the Missouri School of Journalism traveled over Winter Break to New York City, where they created and pitched marketing campaigns for a real client of global agency VMLY&R. The program was a new venture for the School of Journalism’s New York … Continued

Missouri School of Journalism partners with MU Institute for Data Science and Informatics to revolutionize research on news deserts

By Austin Fitzgerald COLUMBIA, Mo. (Feb. 8, 2023) — An ongoing research project conducted in partnership between the Missouri School of Journalism and the MU Institute for Data Science and Informatics has received a $25,000 grant to support a more accurate method of analyzing news deserts, which arise when communities lose access to local news. … Continued

Missouri School of Journalism alumnus takes professional success to new heights

By Lexi Symonds COLUMBIA, Mo. (Feb. 7, 2023) — Arthur Fykes IV, BJ ’13, recently landed a position as the Manager of Global Advertising and Social Media Operations at United Airlines in Chicago. It’s the latest success story in a career that laid its foundation at the Missouri School of Journalism. As one who spends … Continued

Two Missouri School of Journalism students among 50 Most Promising Multicultural Students

The American Advertising Federation selected Amari Foster and Evanna Momtaj for inclusion on its esteemed list of top multicultural students By Austin Fitzgerald COLUMBIA, Mo. (Feb. 2, 2023) — Two students at the Missouri School of Journalism have been named some of the American Advertising Federation’s (AAF) 50 Most Promising Multicultural Students. Graduate student Amari … Continued

Missouri School of Journalism alumna serves as a catalyst for women in business

Julie Batliner, president of advertising agency Carmichael Lynch, oversees the leadership and direction of her booming business By Lexi Symonds Julie Batliner, BJ ’96, graduated from the Missouri School of Journalism with a Bachelor’s degree and a passion for integrative marketing. She bounced between public relations and advertising agencies early on in her career in … Continued

Missouri School of Journalism partners with NBCU Academy

The new partnership includes scholarships to enhance affordability for journalism students from underrepresented communities and support for developing professional leadership training Contact: Sara Diedrich, 573-882-3243, diedrichs@missouri.edu               Lori Acio, NBCU News Group, Lorie.Acio@nbcuni.com The University of Missouri School of Journalism announced a new partnership today with NBCUniversal News Group’s NBCU Academy, a multiplatform journalism training and … Continued

Overcoming barriers to enhance clinical trials

Two new studies from the University of Missouri School of Journalism found that using social media posts with testimonials is the best way to recruit these individuals for medical trials In two separate studies, MU researchers found testimonials on social media can help recruit much needed Black Americans and rural white men to participate in … Continued