Expertise: Audience Research
SHUHUA ZHOU has pioneered broadcast news in English in Southern China and anchored, reported and edited English-language news for the Guangdong TV Station (GDTV) in Guangzhou, P.R. China. GDTV is the third largest TV station in the country and serves four southern provinces with an audience more than 175 million. Zhou has worked as a … Continued
MONIQUE LUISI is an assistant professor of strategic communication in the Missouri School of Journalism. Her research focuses on media message strategy, focusing on health and underserved populations. She has conducted research on media representations and audience perceptions of the HPV vaccine, Ebola, diabetes, breast cancer, coming out, and hypersexual desire disorder – using both quantitative and qualitative methods.
Associate Professor JAMIE FLINK, the Molly Phelps Bean Faculty Fellow, has nearly 20 years of advertising account management and strategic planning experience serving national clients in the retail, restaurant and packaged goods industries. As VP/account director at Barkley, she sipped Cherry Limeades from Sonic while managing the brand‘s integrated marketing communications campaign. In addition to overseeing … Continued