Research
MU Study Shows Adolescents More Affected Emotionally, Intellectually by Fear-Based Commercials Than Adults
Researchers Hope Findings Lead to Changes in Substance Abuse, Anti-Smoking Commercials MU News Bureau Columbia, Mo. (March 8, 2006) — A common strategy used in commercials to promote healthy behavior is fear. For example, anti-smoking campaigns have used vivid images depicting damage to the lungs caused by smoking. Now, a new study by a Missouri … Continued
New PRIME Lab Web Site to Facilitate Sharing of Media Effects Research
Columbia, Mo. (Feb. 6, 2006) — With the launch of the new PRIME Lab Web site, faculty, students and other scholars will have an easier way to share data and other information about media effects research. The PRIME (Psychological Research on Information and Media Effects) Lab is equipped to conduct advanced research on how different … Continued
Innovative Digital eMprint Delivers Breaking News
Nieman Reports Uses eMprint to Get Stories to Journalists Quickly Columbia, Mo. (Jan. 17, 2006) — With a federal court’s decision on the public school teaching of intelligent design looming in mid-December, Nieman Reports Editor Melissa Ludtke knew that her upcoming issue of the quarterly journalism magazine, with a collection of articles about news coverage of … Continued
MU Center Awarded $1.5 Million Renewal Grant from The Pew Charitable Trusts
Columbia, Mo. (Dec. 14, 2005) — The Center for Religion, the Professions, and the Public at the University of Missouri-Columbia has received a $1.5-million renewal grant from The Pew Charitable Trusts. The grant will allow the Center to continue studying issues in the professions related to America’s increasing religious and cultural diversity. The Center was established in 2003 … Continued
Research Reveals Slower-Paced, Non-Attack Political Ads Are Most Attention-Getting
Columbia, Mo. (Dec. 13, 2005) — The most attention-getting and memorable political advertisements are those that use fewer camera angles and scene changes and do not attack other candidates, according to research conducted at the Missouri School of Journalism. Katherine Roehrick’s research reviewed studies on both cognitive processes (memory, attention, and the like) and 30-second … Continued
Online Classified Ads Not Using All Available Resources, MU Study Finds
By Jill McDonnell MU News Bureau Columbia, Mo. (Oct. 10, 2005) — As newspapers make the shift to more and better online coverage in the age of information technology, classified advertisements in online newspapers have warranted additional attention as well. A recent study, conducted by a University of Missouri-Columbia researcher, found that classified advertisements in … Continued
Newspaper Sports Journalists Imitate ESPN’s Entertaining Jargon, MU Researchers Find
By Christine Feeley MU News Bureau Columbia, Mo. (Oct. 10, 2005) — ESPN personality Chris Berman coined the phrase, “Back-back-back-back, gone!” Stuart Scott defined “Boo-yah!” and Dick Vitale proclaimed, “It’s awesome, baby!” Now, ESPN sports jargon is making the jump to print media, according to a new Missouri School of Journalism study. Scott Reinardy, a … Continued
Journalism Study Examines the Burnout Effect on Sports Journalists
Columbia, Mo. (Sept. 12, 2005) — Ask any journalist and they would tell you that their job is highly stressful and that people in their profession are susceptible to burnout. For sports journalists in particular, extended travel away from their families, late-night deadlines, long workdays that include nights, weekends and holidays, and competition from 24-hour … Continued
Study Finds MyMissourian, MU’s Citizen Journalism Project, Is Paying Off
By Shannon Burke Columbia, Mo. (Aug. 22, 2005) — Some of the first videos, pictures and descriptions of the destruction that followed the explosions on London’s mass transit system on July 7 were not from the lenses or pens of professional journalists. Rather, witnesses with camera phones and online blogs were the main sources of … Continued
Missouri Journalism Students and Faculty Present 32 Papers, Win Four Student Awards at 2005 AEJMC Convention
Columbia, Mo. (Aug. 8, 2005) — Missouri School of Journalism faculty and graduate students presented 32 research papers at the 2005 Association for Education in Journalism and Mass Communication (AEJMC) convention Aug. 10-13 in San Antonio, Texas. Missouri doctoral students highlighted the convention, winning four “best student” paper awards. They won twice as many awards as any … Continued