Tag: AdZou
Students Gain Hands-On Experience Developing Campaigns to Attract Audiences to Boxing
Over the course of what can often be a time-consuming challenge during the final semester of their senior year, Missouri Adjunct Instructor Scott Fuenfhausen likes to remind his AdZou students that they will be encouraged to keep going as long as they “look at this as a 16-week interview.” Fox Sports has option to implement … Continued
Missouri School of Journalism Students Gain Hands-On Experience Working for Fee-Based Clients
In the enduring Missouri Method tradition of learning-by-doing, strategic communication seniors spent the spring 2019 semester working at AdZou developing fully-fleshed-out, research-based, creative marketing and advertising campaigns for 18 local and regional fee-based clients. AdZou’s Impact? $5,000 in One Day. By Jennifer Nelson Columbia, Mo. (May 17, 2019) — Twenty-eight teams consisting of 211 strategic … Continued
SEC Honors Strategic Communication Professor Shelly Rodgers with Faculty Achievement Award
Shelly Rodgers, professor of strategic communication, has been awarded the 2019 Southeastern Conference (SEC) Faculty Achievement award. The Honor Qualifies Rodgers as the University of Missouri Nominee for the SEC’s Professor of the Year Award Columbia, Mo. (March 28, 2019) — Shelly Rodgers, professor of strategic communication at the Missouri School of Journalism, has been … Continued
Journalism School Team’s Award-Winning Project Inspires Ocean Spray Ad Campaign
Working with tighter-than-normal deadlines, a 20-member student team at the University of Missouri placed third in a nationwide advertising campaign designed for Ocean Spray, and the “conspiracy theorist” theme of their work inspired a recent campaign produced by the ag cooperative. By Jennifer Nelson Columbia, Mo. (Nov. 9, 2018) — An advertising campaign designed for … Continued
Students Bring Home the Gold in Fox Sports University Competition
Columbia, Mo. (July 27, 2018) — Strategic communication student Shelby Connelly had hoped to work in the Fox Sports lab as part of the AdZou capstone since she was a sophomore. Little did she know that she would be one of seven students on Team Black and Goal during the 2018 spring semester who won … Continued
Four Journalism Faculty Awarded Hearst Fellowship Grants
Four University of Missouri Journalism faculty have been selected to receive a William Randolph Hearst Faculty Fellowship grant. Clockwise from top-left, Ryan Famuliner, Keith Greenwood, Jeimmie Nevalga and Laura Johnston will received supplemental support as they work to enhance the Missouri Method, the J-School’s foundational approach to learning. The Two-Year, $150,000 Grant Funds Faculty Salary … Continued
Missouri Strategic Communication Students Plan and Conduct Regional Spelling Bee
A team of 12 strategic communication students, under the direction of instructor Lauren Eisleben, planned and executed the Columbia Missourian Regional Scripps National Spelling Bee, held March 13. Event Provided J-Schoolers with Real Work Experience in PR, Event Planning and Promotion By Nate Brown Reynolds Journalism Institute Columbia, Mo. (March 16, 2018) — The highlight … Continued
Missouri School of Journalism Earns National Accreditation
Missouri is one of just a handful of schools that has been continuously accredited since the voluntary self-assessment and external review process began in the late 1940s. Only 113 journalism and mass communication programs in the U.S. are accredited. The Report Noted ‘the School Continues to Be One of the Best Programs in the Country’ … Continued
New ‘Inside Sports’ Feature Is Available on Twitter, Blog and Video
Missouri sophomore Rylee Pierce slides into home as a Southeast Missouri State University catcher jumps out of the way during game one of a double-header at Mizzou Stadium on Tuesday, April 18, 2017. Pierce hit her seventh home run in the bottom of the third inning in game one. Photo: Monique Woo, junior in photojournalism, … Continued
School of Journalism Students Coordinate Public Health Effort with State
Three strategic communication seniors – Madeline Siriouthay, Katherine Sorbelli and Hannah Tinnin – teamed up with the Missouri Department of Health and Senior Services to educate citizens and key stakeholders about the importance of funding public health programs. Three Strategic Communication Students Create a Toolkit for Agencies to Highlight Public Health in Missouri Columbia, Mo. … Continued