Newspaper Study: Investing in the Newsroom is Good for Business

Journalism and Marketing Researchers Determine News Quality Directly Impacts Profitability By Bryan Daniels MU News Bureau Columbia, Mo. (Feb. 15, 2007) — In recent years, the newspaper industry has experienced a variety of changes. None have been more noticeable than declining profit margins. Researchers at the University of Missouri-Columbia now have valuable information that could … Continued

Always the Bridesmaid, Never the Bride

Study Finds African-American Women Are Not Equally Represented in Bridal Magazines By Katherine Kostiuk MU News Bureau Columbia, Mo. (Dec. 5, 2006) — Bridal magazines are filled with images of the fairytale wedding – long white dresses, champagne, flowers and kisses. But a study by a Missouri School of Journalism researcher has found that magazine … Continued

Building a Better Online Community

Researchers Find Characteristics that Affect People’s Intent to Participate in Web-Based Communities Columbia, Mo. (Nov. 10, 2006) — The Internet has been both praised for increasing social discussion and criticized for decreasing face-to-face interaction, but a new University of Missouri-Columbia study may help increase online social interaction if Web designers and operators take note. The … Continued

Research Abilities Develop Practical Career Skills

Columbia, Mo. (Oct. 30, 2006) — When Roseann Moring, from San Diego, Calif., and Matt Velker, from St. Louis, Mo., enrolled at the Missouri School of Journalism, it wasn’t because they were thinking about research. Moring was more intent on getting hands-on training through real-world media outlets such as the Columbia Missourian or Vox magazine, and Velker was focused … Continued

Tan is ‘In’: Study Finds Light Brown More Attractive than Pale or Dark Skin

Findings Might Impact How Advertisers Use Models By Katherine Kostiuk MU News Bureau Columbia, Mo. (Oct. 2, 2006) — Some African-American stars have been ridiculed for trying to lighten their skin color, but many Caucasians go to tanning salons to darken their skin. A new study by Missouri School of Journalism researcher Cynthia Frisby found that people … Continued

Missouri Journalism and Law Schools Set to Blaze New Paths in Study of Media and Conflict

Center for the Study of Conflict, Law and the Media to Host International Conference Columbia, Mo. (Sept. 13, 2006) — The Center for the Study of Conflict, Law and the Media, a groundbreaking collaboration linking the Missouri School of Journalism and University of Missouri-Columbia School of Law, is hosting an international conference, “News Reporting and Its Impact … Continued

New Book Explores Media, Mission and Morality in Journalism

By Kelly Peery Columbia, Mo. (Aug. 28, 2006) — A new book by Missouri School of Journalism Professor Emeritus John Merrill explores moral and theoretical issues in the field of journalism. Media, Mission and Morality: A Scholarly Milestone Essay in Mass Communication is the first in a series designed to stimulate thinking and challenge ideas while encouraging journalists … Continued

Homeland Security and Media Evaluate Terror Threats Differently

By Katherine Kostiuk MU News Bureau Columbia, Mo. (Aug. 28, 2006) — When faced with a terror threat like the recent plot to blow up planes traveling from the U.K. to the U.S., the American public turns to the media for information about the level and duration of the threat. However, the information people receive … Continued