Strategic Communication
Columbia, Mo. (March 6, 2017) — Sarah D’Amico has had a passion for helping children for as long as she can remember, so of course, she naturally fit right in at Make-A-Wish. As a digital content coordinator for Make-A-Wish Illinois, Sarah helps forward the foundation’s mission of providing wishes to children with life-threatening medical conditions. … Continued
Alumni Profile: Sarah D’Amico
Columbia, Mo. (March 6, 2017) — Sarah D’Amico has had a passion for helping children for as long as she can remember, so of course, she naturally fit right in at Make-A-Wish. As a digital content coordinator for Make-A-Wish Illinois, Sarah helps forward the foundation’s mission of providing wishes to children with life-threatening medical conditions. … Continued
6 Missouri Students Selected for National Multicultural Advertising Program
Multicultural Advertising Intern Program Fellows receive full-time paid summer internships. Top row, from left: Jasmyn Barr, Destanee Bonds, Taylor Brodie. Bottom, from left: Cristen Milliner, Jalen Mosby. The Strategic Communication Majors Receive Full-time Paid Summer Internships at Major Agencies Columbia, Mo. (Feb. 24, 2017) — Six Missouri School of Journalism undergraduate students were selected as … Continued
AdZou Students Gets Behind-the-Scenes Look at Super Bowl LI Preparations
The Winning Team Contributed Ideas for Virtual Reality and 360 Video as Part of National FOX Sports University Competition Houston (Feb. 8, 2017) — When spring 2016 AdZou teams presented their strategies to FOX Sports University executives, designed to drive digital engagement before and after Super Bowl LI, the Missouri School of Journalism students had … Continued
Alumni Profile: Jessica Stroder
Columbia, Mo. (Jan. 26, 2017) — It’s only natural to question yourself when facing a daunting challenge. However, it’s how you respond to that challenge that determines your fate. Jessica Stroder felt this when she was first hired as a partner manager at Facebook. Even though she had already worked at Ketchum, Influence and Co. … Continued
Fall 2016 @Mizzou: Strategic Communication Students Strategize Mizzou Athletics Campaign
Columbia, Mo. (Dec. 21, 2016) — As part of her Sports and Entertainment Promotion course, senior Maddy Siriouthay meets with some of her teammates to discuss strategy for a campaign they are working on for Mizzou’s athletic department. Their objective is to rebrand Mizzou Made as the “new” Total Persons Program for current and future … Continued
Fall 2016 @Mizzou: Student Enjoys Mojo Experience and Team Bond
By Renee Sospenzi Columbia, Mo. (Dec. 13, 2016) — Strategic communication senior Clayton Conness reviews a marketing insights report created by MOJO Ad, a student-staffed professional ad agency. As the account executive on his team, Conness writes creative briefs, monitors budgeting and ensures the team’s creative work aligns with their overall campaign strategy. Through research, … Continued
Humans of Strat Comm: Faith Vickery
Columbia, Mo. (Dec. 12, 2016) — Being open-minded has led senior Faith Vickery to a lot of her college adventures and career successes. During Faith’s sophomore year at Mizzou, she learned about UNICEF, an organization that provides humanitarian and developmental assistance to children and mothers in developing nations. She also learned that there was no … Continued
Humans of Strat Comm: Seinga Macauley
Columbia, Mo. (Nov. 20, 2016) — Usually, when a student pulls an all-nighter, it’s because of a big exam or paper that’s due in a class. However, for Seinga Macauley, it was part of her summer job. This summer, Seinga worked as an art director for the Marcus Graham Project (MGP) in Dallas. MGP is … Continued
Alumni Profile: Jody Peterson
Columbia, Mo. (Nov. 5, 2016) — In future interviews, Jody Peterson will be able to say that she traveled the country in a giant peanut. How cool is that? Jody is a Peanutter. You know…one of those awesome, cool and outgoing people that drive across the country in the 26-foot long Nutmobile. Jody along with … Continued
Humans of Strat Comm: Jalen Mosby
Columbia, Mo. (Oct. 25, 2016) — Jalen Mosby is an unabashed family guy. He loves his home in St. Louis and getting to spend quality time with his mom who is also his best friend. But this summer, when he got the call from MAIP, they made an offer to leave home that even he … Continued