Tag: Advertising
Professor Tim Vos Earns Top Honor from American Journalism Historians Association
Research on the Origin of the Advertising Agency Wins ‘Best American Journalism Article’ By Rebecca Dell Columbia, Mo. (Oct. 13, 2014) — The crucial clue came from an item on eBay. Tim Vos, professor and chair of the journalism studies faculty at the Missouri School of Journalism, was searching for the real roots of the … Continued
Missouri Honor Medal Recipients to Present Master Classes on Oct. 28
All Presentations Are Free and Open to the Public Columbia, Mo. (Oct. 13, 2014) — The recipients of the Missouri Honor Medal for Distinguished Service in Journalism will speak about their areas of expertise in a daylong series of master classes on Tuesday, Oct. 28. The presentations will begin at 9:30 a.m. at the Missouri … Continued
Fox Sports Midwest Airs TV Commercial Idea Created by AdZou Students
The ‘We Are Team STL’ Spot Features Cardinal, Blues and Rams Players, Announcers By Caroline Murray Columbia, Mo. (Sept. 19, 2014) — Television advertisements featuring the St. Louis Cardinals, Blues and Rams developed by strategic communication students will premiere on Fox Sports Midwest on Friday, Sept. 19. Missouri School of Journalism students Paige Ebert, Kelly … Continued
Campaign Group Develops ‘Team STL’ Branding Campaign for Fox Sports
Strategic Communication Students Generate Concepts, Network to Produce Them in Late Summer By Allie Steiner, BJ ’11 Fox Sports Midwest St. Louis (May 27, 2014) — Missouri School of Journalism strategic communication students are helping Fox Sports Midwest develop a new branding campaign to promote the St. Louis-based sports television network. This is the fourth … Continued
Missouri Students Earn a Top 3 Win in District 9 National Student Advertising Competition
Assistant Professor Stephanie Padgett Named Faculty Advisor of the Year for Efforts to Improve the Overall Contest Columbia, Mo. (May 20, 2014) — “Make It Happen,” a marketing campaign developed by Missouri School of Journalism students, captured third place in the District 9 National Student Advertising Competition during the April 11 event in Kansas City, … Continued
American Association of Advertising Agencies Selects Ebony Francis for its Multicultural Advertising Internship Program
She Will Intern at DigitasLBi in San Francisco This Summer Columbia, Mo. (May 12, 2014) — The American Association of Advertising Agencies has selected Ebony Francis for its 2014 Multicultural Advertising Internship Program. Francis will serve a 10-week paid summer internship as an account management intern at DigitasLBi, a 4A’s member advertising agency located in … Continued
Strategic Communication Awards Celebrate Excellence and Achievements
The Awards Recognize High Quality Work for Real-World Clients and Service to MU Campus Columbia, Mo. (May 8, 2014) — It was a night of celebration as the Missouri School of Journalism recognized the work of students at the Strategic Communication Awards program. The ceremony highlighted honors from the 2013-14 academic year, including those received … Continued
Missouri Journalism Students, Faculty and Alumni Present Scholarly Research at American Academy of Advertising Conference
The 12 Papers Provide New Knowledge for Advertisers and Educators; 4 Win Top Awards By Caroline Murray Columbia, Mo. (April 22, 2014) — Missouri School of Journalism students, faculty and alumni presented 12 scholarly research papers at this year’s annual American Academy of Advertising conference. In addition, Saleem Alhabash, MA ’08, PhD ’11, and doctoral … Continued
Record Number of Recruiters Look to Hire Missouri Journalism Talent
Almost 500 Students and Company Representatives in Attendance at the 2014 Strategic Communication Career Fair By Katelyn Morris Public Relations Account Executive MOJO Ad Columbia, Mo. (April 4, 2014) — The recent Strategic Communication Career Fair was the largest in its history, attracting 44 recruiters from advertising and public relations agencies as well as other … Continued
Master’s Student Selected for Alfred Fleishman Diversity Fellows Program at FleishmanHillard
Donovan Ferguson Will Work at the Agency’s Washington, D.C., Office St. Louis (Oct. 25, 2013) — Master’s student Donovan Ferguson has been selected to participate in the Alfred Fleishman Diversity Fellowship program. He is one of 19 Fellows who will be placed in 11 of FleishmanHillard‘s offices across its U.S. network. Ferguson, a Washington, D.C., … Continued