MOJO Ad wraps up its semester, announces new staff and client

Columbia, Mo. (June 6, 2016) — MOJO Ad celebrated the accomplishments of spring on May 5 at the semi-annual Hello/Goodbye event, welcoming in the new staff and announcing the new client for the 2016-17 academic year.

This semester’s Hello/Goodbye party used the comedy film “Dodgeball” as the inspiration for its theme. Current and incoming staffers dressed in their best athletic gear to recount the semester’s events before hitting up Francis Quadrangle for a dodgeball tournament. Team Polaris created the winning campaign for BENGAY, the client for the spring semester.

The 33 new MOJO Ad staffers will return in the fall to work on various projects, including the State of the YAYA report, 2017 Strategic Communication Career Fair and promotion of the MOJO Ad brand, along with a national campaign targeted at the 18-to-24-year-old YAYA audience for their new client, Ocean Spray.

“The students are what makes MOJO Ad special,” said Jon Stemmle, associate professor of strategic communication and co-director of MOJO Ad. “Our new staff is the largest ever and we’ll need every single one of them to be at the top of their game for projects like State of the YAYA and the Ocean Spray client project. I think both the staff and professors alike are looking forward to getting started and are already brainstorming ideas.”

Strategic communication students making up the new MOJO Ad staff are:

  • Kevin Ackermann, Graphic Designer
  • Kylie Bixby, Media Planner
  • Julia Brun, PR Account Executive
  • Nikki Caldwell, Account Executive
  • Clayton Conness, Account Executive
  • Breckyn Crocker, Media Planner
  • Macyn Gillespie, Copywriter
  • Samantha Huston, Art Director
  • Rosie Hutchison, Copywriter
  • Madeline Jones, Account Planner
  • Laurel Kasten, Graphic Designer
  • Kristi LaRue, Graphic Designer
  • Jamie Lazaroff, Account Planner
  • Miranda Lee, PR Account Executive
  • Derrick Lin, Digital Strategist
  • Amanda Manno, Video/Producer
  • Rachel Moore, Content Manager
  • Jalen Mosby, Digital Strategist
  • Jillian Mullin, Art Director
  • Bradley Nachtrieb, Video/Producer
  • Abigail Narishkin, Content Manager
  • Brianna Olson, Copywriter
  • Jackie Olson, Account Planner
  • Jacob Renie, Researcher
  • Hailey Rutledge, Digital Strategist
  • Maris Smith, Researcher
  • Zach Stoner, Video/Producer
  • Hannah Tinnin, Content Manager
  • Faith Vickery, Media Planner
  • Michael Wang, Researcher
  • Marta Witko, PR Account Executive
  • Mara Worley, Account Executive
  • Claire Zou, Graphic Designer

MOJO Ad is a student-staffed, professional services advertising agency based in the Missouri School of Journalism. The students are specialists in all things young, specifically 18- to 24-year-olds, the youth and young adult (YAYA) market.

Updated: January 8, 2020

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