Missouri Method
KOMU-TV Student Team Gains Hands-On Training Covering President Trump Event
Top-right, from left, Missouri undergraduate students Jacob Cavaiani, Eric Graves, Mercedes Mackay and Hannah Thomas recently traveled from Columbia to Springfield to report on a rally being held for Missouri Attorney General Josh Hawley and attended by President Donald Trump. By Jennifer Nelson Columbia, Mo. (Oct. 1, 2018) — Senior Mercedes Mackay arrived at KOMU-TV … Continued
Humans of Strat Comm: Kelsie Wilkins
Columbia, Mo. (Sept. 24, 2018) — Show Me. What does this staple of Missouri culture mean? To Kelsie Wilkins, Missouri School of Journalism student, it evokes nostalgia. The “Show Me” slogan causes her to reflect on her impression of the university as an incoming freshman and how much of an impact she’s made since then … Continued
School to Host Open House During Mizzou Family Weekend
As part of MU’s Family Weekend activities, the J-School will be hosting an open house at its newsrooms, including the Columbia Missourian. Event Will Be Held on Friday Afternoon, Sept. 21 Columbia, Mo. (Sept. 11, 2018) — The Missouri School of Journalism will host an open house from 1 to 4 p.m. on Friday, Sept. … Continued
Sports and Entertainment Promotion Class to Develop Brand Campaign for The Basketball League
Missouri students in Cyndi Frisby’s Sports and Entertainment Promotion class will be helping to build a winning brand for The Basketball League, owned and managed by CEO Evelyn Magley (upper right). Strategic Communication Students at the Missouri School of Journalism Will Help a New Professional Basketball League Develop a Strategy to Launch Its Brand in … Continued
After Missouri Governor Resigns, Missourian Reporters Tell Underclassmen How They Covered One of the Biggest Stories of the Year
The recent resignation of Missouri Gov. Eric Greitens provided a group of Mizzou undergraduate students with an unplanned, breaking-news opportunity to interact with other journalism students covering the story and see firsthand how the Missouri Method – learning by doing – yielded deadline-driven results. By Nate Brown Columbia, Mo. (June 8, 2018) — For a … Continued
Novak Future Leaders Tour Connects Students with Industry Titans
Columbia, Mo. (Feb. 14, 2018) — Many big names from the advertising and PR world come through the School of Journalism every year, giving guest lectures and meeting with students. However, the Novak Leadership Institute took this one step further by taking the students to the front doors of the biggest names in our industry … Continued
Making Connections
The Missouri Method, Friendly Atmosphere are Key to New Jersey Student’s Success Alexis Cettina is a sophomore studying strategic communication at the Missouri School of Journalism. A Robbinsville, N.J., native, Cettina wasn’t sure where she wanted to go to school, but knew she wanted to study journalism. A quick Internet search pointed the way for … Continued
Students Get Top Marks from Fox Sports University Experience
Columbia, Mo. (Sept. 26, 2017) — Strategic communication student Cassidy Herring was in complete disbelief when she got the call that her AdZou capstone team had won the Fox Sports University competition. She was one of six students on Team Cor during the 2017 spring semester who bested the other three Fox Sports AdZou teams … Continued
MOJO Ad Announces New Staff and Client: Dairy Queen
Columbia, Mo. (Sept. 26, 2017) — The Missouri School of Journalism’s premiere student-staffed, professional advertising agency announced its client for the 2017-18 academic year – Dairy Queen. Dairy Queen is a well-established, national brand that has been providing consumers with satisfying treats and food since 1940. Based in Minneapolis, Dairy Queen has more than 6,700 … Continued
Missouri Students Team Up with WLRN in Southern Florida to Help Tell the Story of Hurricane Irma Through Social Media
Geography Proves No Barrier to Assisting with Meaningful Breaking News Coverage Columbia, Mo. (Sept. 19, 2017) — A team of Digital Reporting students from the Missouri School of Journalism teamed up with WLRN Public Radio and Television in southern Florida to support its social media monitoring during the peak of Hurricane Irma. Students, working under … Continued