MOJO Ad Hosts Strategic Communication Career Fest

Students network with agency recruiters from across the country in order to “level up” their futures By Mackenzie Chaney, Callie Hines and Brooke Saharovici Columbia, Mo. (Feb. 28, 2019) — The Missouri School of Journalism brought students and recruiters together for a successful day of networking at the annual Strategic Communication Career Fest on Feb. … Continued

The 2018 ADCOLOR FUTURES Class Welcomes Three MU Grads

By Emily Cook Columbia, Mo. (Feb. 25, 2019) — Community. It’s something that we all crave. It shapes our goals and fosters a common mindset. Paanii Annan, Destanee Bonds and Taylor Brodie, Missouri School of Journalism alumni and stand-out advertising professionals, undoubtedly became part of a great community when they were named into the 2018 … Continued

Strategic Communication Students Discuss Their Accelerated MA Program Experience

By Emily Cook Columbia, Mo. (Feb. 25,2019) —  The desire to be fully immersed in the field of strategic communication through real client work while gaining sharper research skills is what drove undergraduate students Mackenzie Chaney and Kristyna Kresic to pursue the Accelerated MA Program at the Missouri School of Journalism. They are part of … Continued

Missouri Students Report on Detroit Auto Show, Share Research Findings with GM Executives and PR Agencies

Missouri School of Journalism students recently traveled to Detroit for the North American International Auto Show and the opportunity to present their research findings to executives and communications team members at General Motors. Student-Staffed MOJO Ad Agency Snags Chevrolet as Its 2018-19 Client By Jennifer Nelson Columbia, Mo. (Feb. 8, 2019) — A trip to … Continued

3 Missouri Students Selected for AAF’s 2019 ‘Most Promising Multicultural Students Program’

Mizzou strategic communication seniors Nour Feghali, Rachel Kim and Alicia White are among 50 students nationwide selected for the American Advertising Federation’s Most Promising Multicultural Students Program. They will spend four days in February interviewing and networking with advertising industry professionals in New York City. Strategic Communication Undergrads Will Spend Four Days in February Interviewing … Continued

Fall 2018 Graduates Wrap Up With Impressive Work Through The AdZou Capstone

by Emily Cook Columbia, Mo. (Dec. 20, 2018) — It comes as no surprise that the Missouri School of Journalism employs the Missouri Method – learning by doing – in the senior capstone. This semester, six student teams completed the AdZou capstone as part of the strategic communication program. AdZou is a full-service, student-staffed agency … Continued

Mark Swanson Unites Gamers for a Children’s Miracle Network Fundraiser

Columbia, Mo. (Dec. 20, 2018) — A Missouri School of Journalism faculty member exemplified the idea of using your talents for good by using his self-invented board game to raise money for children in need. Mark Swanson, associate professor in strategic communication, is also the creator of the board game Feudum. This year, he was … Continued

MU Alumni Shared Perspective with Current Students at ‘What I Wish I Knew’

By Mackenzie Chaney, Callie Hines and Brooke Saharovici MOJO Ad Public Relations Account Executives Columbia, Mo. (Nov. 30, 2018) — MOJO Ad hosted “What I Wish I Knew” on Nov. 28 in Fred W. Smith Forum to kick off the 2019 MU Strategic Career Fest. The event, a virtual panel of recent MU strategic communication … Continued

Pri-MO Events Students Lead Columbia Community in a Night of Celebration

Columbia, Mo. (Dec. 7, 2018) — The Progress Awards, created by the Columbia Missourian, is an event that celebrates active members of the Columbia community and recognizes their embodiment of progress. The Missourian asked the Missouri School of Journalism’s student-run events agency, Pri-MO Events, to put on the Progress Awards for the second year. Pri-MO … Continued

Journalism School Team’s Award-Winning Project Inspires Ocean Spray Ad Campaign

Working with tighter-than-normal deadlines, a 20-member student team at the University of Missouri placed third in a nationwide advertising campaign designed for Ocean Spray, and the “conspiracy theorist” theme of their work inspired a recent campaign produced by the ag cooperative. By Jennifer Nelson Columbia, Mo. (Nov. 9, 2018) — An advertising campaign designed for … Continued