Strategic Communication

Nour Feghali, Rachel Kim and Alicia White

3 Missouri Students Selected for AAF’s 2019 ‘Most Promising Multicultural Students Program’

Mizzou strategic communication seniors Nour Feghali, Rachel Kim and Alicia White are among 50 students nationwide selected for the American Advertising Federation’s Most Promising Multicultural Students Program. They will spend four days in February interviewing and networking with advertising industry professionals in New York City. Strategic Communication Undergrads Will Spend Four Days in February Interviewing … Continued

Fall 2018 AdZou Capstone

Fall 2018 Graduates Wrap Up With Impressive Work Through The AdZou Capstone

by Emily Cook Columbia, Mo. (Dec. 20, 2018) — It comes as no surprise that the Missouri School of Journalism employs the Missouri Method – learning by doing – in the senior capstone. This semester, six student teams completed the AdZou capstone as part of the strategic communication program. AdZou is a full-service, student-staffed agency … Continued

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Mark Swanson Unites Gamers for a Children’s Miracle Network Fundraiser

Columbia, Mo. (Dec. 20, 2018) — A Missouri School of Journalism faculty member exemplified the idea of using your talents for good by using his self-invented board game to raise money for children in need. Mark Swanson, associate professor in strategic communication, is also the creator of the board game Feudum. This year, he was … Continued

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MU Alumni Shared Perspective with Current Students at ‘What I Wish I Knew’

By Mackenzie Chaney, Callie Hines and Brooke Saharovici MOJO Ad Public Relations Account Executives Columbia, Mo. (Nov. 30, 2018) — MOJO Ad hosted “What I Wish I Knew” on Nov. 28 in Fred W. Smith Forum to kick off the 2019 MU Strategic Career Fest. The event, a virtual panel of recent MU strategic communication … Continued

Pri-MO Events Agency Plans Columbia Missourian Progress Awards Event

Pri-MO Events Students Lead Columbia Community in a Night of Celebration

Columbia, Mo. (Dec. 7, 2018) — The Progress Awards, created by the Columbia Missourian, is an event that celebrates active members of the Columbia community and recognizes their embodiment of progress. The Missourian asked the Missouri School of Journalism’s student-run events agency, Pri-MO Events, to put on the Progress Awards for the second year. Pri-MO … Continued

AdZou 2018 Ocean Spray Campaign

Journalism School Team’s Award-Winning Project Inspires Ocean Spray Ad Campaign

Working with tighter-than-normal deadlines, a 20-member student team at the University of Missouri placed third in a nationwide advertising campaign designed for Ocean Spray, and the “conspiracy theorist” theme of their work inspired a recent campaign produced by the ag cooperative. By Jennifer Nelson Columbia, Mo. (Nov. 9, 2018) — An advertising campaign designed for … Continued

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Humans of Strat Comm: Razia Hutchins

Columbia, Mo. (Oct. 22, 2018) — We’ve all heard the golden rule. Treat others as you want to be treated. Razia Hutchins, Missouri School of Journalism student and founder of the nonprofit “I Am for Peace” movement, lives by this rule. The passionate student leads by example, both in her hometown of Chicago and at … Continued

Frank Corridori

Leading by Learning: Frank Corridori

Columbia, Mo. (Oct. 5, 2018) — He set off to small-town Wisconsin to learn more about designing in three-dimensions. He came back with an architectural design that will be built as a community stage. Frank Corridori, associate professor at the Missouri School of Journalism, exemplified the Missouri Method – learning by doing – during his … Continued

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Humans of Strat Comm: Kelsie Wilkins

Columbia, Mo. (Sept. 24, 2018) — Show Me. What does this staple of Missouri culture mean? To Kelsie Wilkins, Missouri School of Journalism student, it evokes nostalgia. The “Show Me” slogan causes her to reflect on her impression of the university as an incoming freshman and how much of an impact she’s made since then … Continued