Strategic Communication
Columbia, Mo. (Sept. 24, 2018) — Show Me. What does this staple of Missouri culture mean? To Kelsie Wilkins, Missouri School of Journalism student, it evokes nostalgia. The “Show Me” slogan causes her to reflect on her impression of the university as an incoming freshman and how much of an impact she’s made since then … Continued
Humans of Strat Comm: Kelsie Wilkins
Columbia, Mo. (Sept. 24, 2018) — Show Me. What does this staple of Missouri culture mean? To Kelsie Wilkins, Missouri School of Journalism student, it evokes nostalgia. The “Show Me” slogan causes her to reflect on her impression of the university as an incoming freshman and how much of an impact she’s made since then … Continued
Sports and Entertainment Promotion Class to Develop Brand Campaign for The Basketball League
Missouri students in Cyndi Frisby’s Sports and Entertainment Promotion class will be helping to build a winning brand for The Basketball League, owned and managed by CEO Evelyn Magley (upper right). Strategic Communication Students at the Missouri School of Journalism Will Help a New Professional Basketball League Develop a Strategy to Launch Its Brand in … Continued
Students Bring Home the Gold in Fox Sports University Competition
Columbia, Mo. (July 27, 2018) — Strategic communication student Shelby Connelly had hoped to work in the Fox Sports lab as part of the AdZou capstone since she was a sophomore. Little did she know that she would be one of seven students on Team Black and Goal during the 2018 spring semester who won … Continued
Strategic Communication Students Unmask Child Abuse by Planning and Executing Masquerade Ball
Columbia, Mo. (May 2, 2018) — For the past 11 years, Rainbow House has been hosting its annual fundraising Masquerade Ball to raise awareness of child abuse during National Child Abuse Prevention Month. This year, the nonprofit emergency shelter worked with the Missouri School of Journalism’s Events and Promotion class to put on the event. … Continued
Alumni Profile: Eimear Arkins
Columbia, Mo. (May 2, 2018) — Her journey began in Ruan, a village on the west coast of Ireland. Since then, she’s traveled across the world to fill her life with music and culture. Eimear Arkins, an MU graduate and international Irish performer, started singing as soon as she learned to talk. Now her journey … Continued
Jasmin Hampton Selected for the Louis Carr Internship Foundation Program
Junior Jasmin Hampton credits the J-School and Mizzou campus involvement for being selected for the Louis Carr Internship Foundation (LCIF) program. Strategic Communication Junior Credits Campus Involvement and J-School Training for Her Success Columbia, Mo. (April 30, 2018) — Junior Jasmin Hampton, strategic communication, has been selected for the Louis Carr Internship Foundation (LCIF) program. … Continued
Missouri Students Support Local Nonprofit by Planning Annual Masquerade Ball
Fourteen Missouri strategic communication students planned and executed the April 21 NASCAR-themed “Night of Champions” Masquerade Ball for Rainbow House, a local nonprofit that provides services to children of abuse and neglect. Pri-Mo Events Agency Offers Undergraduate Students Real-World Experience in Event Planning Columbia, Mo. (April 23, 2018) — For the past 11 years, Rainbow … Continued
Strategic Communication Students Win 1st Place at NSAC Districts
Columbia, Mo. (April 20, 2018) — The insightful strategy and creative executions of Missouri School of Journalism strategic communication students won them first place at the District 9 National Student Advertising Competition (NSAC) held on April 13 in Kansas City, Missouri. During the day-long competition, seven teams from various schools in the District 9 region … Continued
Alumni Profile: Dylan Connell
Columbia, Mo. (April 18, 2018) — With graduation approaching, strategic communication students are doing all they can to stand out to employers. Strategic communication alumnus Dylan Connell remembers that feeling all too well about how hard he worked to develop his professional skills. “Become an expert on a useful topic. It could be anything,” Connell … Continued
Advertising Industry Legend John Zweig to Give Solomon Lecture
Columbia, Mo. (April 4, 2018) — WPP Chairman and CEO and former Procter and Gamble brand manager John Zweig will deliver the 2018 Raymond M. Solomon Memorial Lecture at the Fred Smith Forum in the Reynolds Journalism Institute on April 10 at 2 p.m. Zweig will discuss topics in the industry ranging from leadership, creativity … Continued