Strategic Communication
MOJO Ad Helps Staffs at Chicago Agencies Better Understand the 18-24 Demographic
The Staff Presented the State of the YAYA Report While Touring 12 Companies By Katelyn Morris MOJO Ad Public Relations Account Executive Columbia, Mo. (Feb. 20, 2014) — Young adults have a combined buying power of almost $6.9 billion, and more than half would rather lose their car than their phone. These are among the … Continued
Workshops Prepare Students for Strategic Communication Career Fair
Personal Branding, Social Media Presence and Resume Reviews Among the Topics Discussed Columbia, Mo. (Feb. 6, 2014) — Strategic communication students planning to attend the annual Strategic Communication Career Fair recently participated in three workshops designed to develop their professional presence. Missouri School of Journalism students learned about Branding Yourself: How to Keep Your Name … Continued
Alumnus Robert S. Leaf Named One of Britain’s 500 Most Influential People
The Elite List Includes the Prince of Wales, Sir Elton John and Others of Achievement and Inspiration London (Jan. 27, 2014) — Robert S. Leaf, BJ ’52, MA ’54, has been named one of Britain’s 500 Most Influential People by The Sunday Times and Debrett’s, a company most famous for its annual catalogue of British … Continued
AdZou Helps the Pettis County Health Center Rebrand Its Image
The Communication Plan Aims to Increase Utilization of Services By Rebecca Dell Columbia, Mo. (Oct. 18, 2013) — The work of a Missouri School of Journalism AdZou campaign team is helping the Pettis County Health Center reach its community with a rebranded image. The health center is implementing the students’ recommendations mere months after receiving … Continued
Alumnus Helps Public Relations Students Learn Presentation and Entrepreneurial Skills
Walt Denny, BJ ’74, Returns to Campus to Teach 2 Topics Courses Columbia, Mo. (Oct. 7, 2013) — Walt Denny, BJ ’74, has made countless presentations during his more than 30 years in the advertising and public relations fields. He recently returned to the Missouri School of Journalism to teach students his best practices in … Continued
Strategic Communication Major to Present ‘Ingenuity with Bare Hands’ Poster at MU Creativity Workshop
Abstract Work by Britney Lim Starts a New Conversation about the Nature of Art By Caroline Murray Columbia, Mo. (Oct. 4, 2013) — Britney Lim, a junior studying art direction in strategic communication at the Missouri School of Journalism, will present a poster at the upcoming creativity session hosted by the University of Missouri Faculty … Continued
AdZou Launches New Website with Improved Features for Clients and Students
The Professional Capstone Agency Provides Ad and Public Relations Solutions for Brands Around the World Columbia, Mo. (Sept. 23, 2013) — AdZou, a strategic communication agency at the Missouri School of Journalism, has launched a new website. The improved functionality, design and navigation showcases the work produced for previous clients and provides information about the … Continued
Behind the Magic: ‘Lunch, Learn & Network’ Event Reveals the Secrets Behind Great Digital Marketing
VML in Kansas City Hosts Missouri Journalism Students, Alumni and Other Guests Columbia, Mo. (Aug. 20, 2013) — A group of Missouri School of Journalism students and alumni along with Kansas City high school counselors and other guests recently got an inside look at how one of the world’s top digital marketing agencies creates magic … Continued
Missouri Journalism ‘Lunch, Learn & Network’ Event to Be Held on July 24 at VML in Kansas City
Columbia, Mo. (July 3, 2013) — An opportunity to learn about the work of one of the world’s premier marketing agencies will be held from 11:30 a.m. to 1:30 p.m., Wednesday, July 24, at VML in Kansas City. Sponsored by VML and the Missouri School of Journalism, the “Lunch, Learn & Network” event is open … Continued
Fox Sports and Missouri School of Journalism Partner to Develop Campaign to Promote FIFA World Cup
AdZou Students Help the Network Solve Sports-Related Business Challenges Columbia, Mo. (April 22, 2013) — Fox Sports will broadcast the FIFA World Cup – the most popular sporting event in the world – starting in 2015. And some Missouri School of Journalism strategic communication students will have a hand in how Fox promotes its broadcasts. … Continued